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SOCIAL MEDIA BASICS

Digital Business Building Tools

FB SETTINGS

For purposes of exposing your posts and building your business, your FB settings must be PUBLIC.  Visit your FB settings dashboard and insure that all areas of your timeline are set to PUBLIC.  When you do this, now all of your teammates can see your posts and JUICE them! Also, people who aren't even your friends can see your posts and this allows you to grow your audience!

DAILY CHECKLIST

The Daily Checklist can be found in our OUR TLC RESOURCES group on FB. Use this as a guide to your daily activities to point you in the right direction of the best possible success. This is just a basic format to get you started.

START A PROSPECT GROUP

Create a FB group to house your prospects and grow your captive audience. You will be able to market directly to this targeted group on a daily basis via consistent messaging with your group posts.  This group should be created as a closed group and you should develop a question or two for your prospects to answer so you can collect data. For example, a good questions might be "What is your biggest challenge to meeting your weight loss goal?" Any time that someone accepts your friend request, add them to this group.

JOIN GROUPS (SWAPS/SALE/BUY/TRADE)

FB has many social groups to join.  These groups are where many of your "cold" business prospects can be developed. Be sure to add yourself and join swap shops and buy/sell/trade groups on a regular basis. Remember your business is Global, so you should not limit yourself to only local groups. Build your exposure by branching out! 
When joining social groups be mindful of other TLC reps being in the group ahead of you. Look at the members list.  If you decide to join, just take care to not post immediately after one of your TLC family. There are plenty of FB groups for you to join to create a viable, online business from the prospects that respond to your post.

ADD FRIENDS

Grow your audience by adding 10-20 friends per day. For example, any time a prospective client inquires on a FB swap shop post, add them as a friend. Once they accept,  invite them to your prospect group. FB allows you to have 5000 friends. Once you reach 5000 or get close, start looking at the people you can delete or unfollow. Also,  take care not to accept too many TLC family as friends. You can follow them but they have no value to your prospect list so you don't want to take up too many friend spots with TLC family.

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